Preference management in action: Exploring practical use cases

Often, the preference manager is treated as a mere formality for compliance and a simple opt-in tool. As a result, marketing teams don’t get the opportunity to explore its full potential.

In this webinar, our experts show you creative ways you can use a preference manager to truly understand your customers. So calling all marketing leaders and your CRM teams to come and learn something new!

You can put these tactics into practice regardless of the industry you are in - e-commerce, healthcare, wellness, charities, travel or others. 

Want to find out more? Read about our own Consent & Preference Management solution!