First Party Cookies

Cookieless tracking: How to prepare for a web without cookies

4 Min

Cookieless tracking: How to prepare for a web without cookies

Google Chrome disables third party cookies. However, even cookieless tracking offers opportunities to online advertisers, including contextual targeting.

Data protection: Third-party cookies vs. first-party cookies

What is the difference between the third party and first party cookies? Technically they are quite similar, but the difference lies in how they are used.

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First Party Cookies

Cookieless tracking: How to prepare for a web without cookies

Data protection: Third-party cookies vs. first-party cookies

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The Authors

Sophie Williamson

Ander Lozano Zurita

Kyle Tackley

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Get to know DataGuard

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First Party Cookies

Trending insights

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Trusted by customers

Get to know DataGuard

Simplify compliance

Trusted by customers

Get to know DataGuard

Simplify compliance

Trusted by customers

Get to know DataGuard

Simplify compliance

Trusted by customers

Get to know DataGuard

Simplify compliance

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